Out of all the endless vacations in the world, no one does fun like Carnival.

 
 

CAMPAIGN ANTHEM SPOTS

 
 

Choosing fun on social

My role on this campaign was to develop content that was native to the platforms of TikTok and Instagram. While on this shoot, I captured footage with the existing cast to create videos that expand the campaign world on social.

 
 
 

Bonus Content: Guy Fieri

I directed Guy Fieri as he brought Flavortown to Carnival, highlighting his restaurant on-board, Guy’s Burger Joint.

 

I ideated, directed, filmed, and edited these social-first videos.

Creative Team: Leah Jarem and Meredith Niles

Producer: Andreina Byrne

Account Team: Keith Dougherty and Rebecca Chatham

Agency: Anomaly