Ally is here to do what no bank has done before: make financial education FUN!
THE ALLY MURAL
To celebrate the start of summer, Ally created a mural in Austin, TX showcasing three unique summer activities people may be saving up for.
I created content around this launch, including an interview video with people passing by, and a behind-the-scenes chat with artist Jenna Luecke.
ORGANIC SOCIAL CONTENT
(feat. me?)
PROFILE REDESIGN
Working alongside the social strategy and account teams, I concepted and designed a new profile layout for Ally on social.
BEFORE :(
AFTER <3
MEET ALLY STORY
To launch the “Meet Ally” highlight, I designed a story that dives into Ally’s products and offerings.
I ideated, directed, filmed, photographed, and designed these posts.
Creative Directors: Tanvi Tandon and Miklas Manneke
Creative Team: Lauralee Harper and Elle Wierbicky
Strategy Team: Jazmin Sagastiverza and Sara Armstrong
Account Team: Sherry Cao and Megan Eden
Project Manager: Emma Carte
Producer: Victoria McMachan
Agency: Anomaly